M1043 col.BLK

MATSUDA is a luxury eyewear brand established in 1989 by Mitsuhiro Matsuda, the founder of the fashion brand "NICOLE" and a designer who led the Japanese fashion scene in the 1980s as one of the "Top Designer 6" (TD6).

Drawing on an aesthetic sense cultivated as a fashion designer, the brand fuses classic, avant-garde, and architectural elements. By combining the highly skilled manual work of Japanese artisans with carefully selected materials such as titanium and acetate, MATSUDA creates eyewear that possesses the precision of a craft object and an overwhelming sense of presence.

The brand is defined by its delicate metalwork and substantial, three-dimensional structures. Its unique designs, which evoke Victorian culture, Art Deco, and even steampunk, are highly acclaimed worldwide not merely as vision-correction tools, but as "art pieces to be worn."

In the 1990s, the brand gained widespread support overseas after being worn in Hollywood films and by renowned artists. Its unique worldview and breathtaking sculptural beauty captivated many celebrities and fashion icons, propelling the MATSUDA name to global status.

Although the brand went on hiatus for a time, it was revived in 2011 by a new design team. While inheriting the philosophy and craftsmanship built by Mitsuhiro Matsuda, the brand continues to develop collections that incorporate a contemporary sensibility.

Unswayed by time or trends, MATSUDA continues to adhere to its own unique aesthetic. Its eyewear, a fusion of Japanese artisanal craftsmanship and fashion culture, continues to captivate eyewear enthusiasts around the world to this day.